Who We Are
Cornerstone Care Centers is a national 501(c)(3) nonprofit located in Half Moon Bay, California. We are a free service that provides sober living home referrals and financial assistance to individuals recovering from addiction. Though we are based out of Northern California, we provide assistance to individuals across the United States and the world.
“There are millions of individuals in the United States alone struggling with drug and alcohol addiction, and it is our mission to provide them with a strong foundation upon which to build a brand new life, and become productive members of society once more.”
—Greg Muth, Co-Founder and CEO of Cornerstone Care Centers Incorporated
Cornerstone Care Centers was formed in 2014 by childhood friends and California businessmen John Itzel and Greg Muth. Mr. Itzel and Mr. Muth decided to launch a non-profit after recognizing the great need in the US and elsewhere for sober living homes that were both affordable and high quality.
Today, Mr. Itzel and Mr. Muth, along with a small staff and a board of directors, continue to work hard to help the newly sober locate and obtain residences in safe and substance-free communities.
Meet our Board of Directors
Co-Founder and Board Chair
Greg Muth has 35 years of experience in the development and implementation of national and international programs specific to the prevention and treatment of alcoholism and drug abuse.
For 10 years, Mr. Muth served as president for A.A. World Service, Inc., during which time he traveled throughout North America and the world, building relationships with the recovery community and providing outreach and information to mental health professionals interested in helping those suffering from alcoholism.
After retiring from his position in 2009, Mr. Muth played an important role as chair of board for The National Council on Alcoholism and Drug Dependence, Inc. (NCADD), a nonprofit organization dedicated to increasing public awareness of alcoholism and drug dependence. Mr. Muth also currently serves as director for the San Francisco-based affiliate.
Mr. Muth resides with his wife and three dogs in Half Moon Bay, California.
John Itzel is a well-respected real estate professional with over 30 years of experience in the areas of finance, development, acquisition, disposition, leasing and management. A licensed California Real Estate Broker since 1978, Mr. Itzel has successfully completed numerous apartment, multi-tenant industrial and commercial office transactions Mr. Itzel has also previously served on the Board of Directors of an American Stock Exchange listed real estate investment company.
Mr. Itzel currently resides in Costa Mesa, California.
Mr. Keenan has been a leader in both the business and non-profit industries for many years. During a 30-year career in the Aerospace industry, Mr. Keenan has served in Senior Executive positions for both Airlines and Aircraft Engine Manufacturers. In the non-profit sector, Mr. Keenan has served in Board/leadership roles for The United Way of Connecticut, Junior Achievement of Central New England, and The Boys and Girls Club of San Francisco. He has been a Director for Cornerstone Care Centers, Inc. since 2015, and also currently serves on the Board of The San Francisco Giants Community Fund.
He and his wife, Suzanne, have been married since 1988, and have two adult sons, Joe and Bill
Cameron Jeffs is a broker associate as well as one of the top producers at Avant Real Estate Group, an innovative real estate brokerage located in San Francisco, California. Cameron’s background in the Real Estate industry includes more than 12 years of experience. In that time, Cameron has helped his clients in tasks ranging from assisting with Real Estate Sales, Leasing, Property Management, Construction Requirements and Development; plus assisting in obtaining Mortgage Financing for their goals in purchasing or refinancing new and existing properties.
Thanks to his extensive experience and creativity, Cameron has enabled many California residents the opportunity to achieve the dream of homeownership. He continues to challenge and expand his expertise in commercial real estate and involves himself in numerous commercial development projects.
Aleda Muth brings to the board three decades of clinical and practical expertise in the field of addiction.
Mrs. Muth began her path as a substance abuse professional in 1986 when she went to work for the Salvation Army Addiction Treatment Center in Honolulu, Hawaii.
In 2007 Mrs. Muth used her wealth of experience to land the prestigious position of Regional EAP Manager for United Airlines. Mrs. Muth relocated to San Francisco, where she continues to reside and work today. With jurisdiction over California, Hawaii and Guam, Mrs. Muth meets the needs of approximately 12,000 employees in her geographic area. A majority of the airline employees are commuters, which has given her the opportunity to become familiar with treatment facilities in all of the surrounding states for which she oversees.
Betsy George, CPA, CGMA, CMA, MBA
Betsy George is currently Director of Budget and Finance at of Ventura Unified School District (VUSD), where she works to support and enhance educational opportunities for all VUSD’s 17,000 students.
Before joining VUSD, Ms. George, a 30-year finance and accounting veteran, worked in a wide variety of industries, including government, maritime, healthcare, financial services, and manufacturing. Most recently, she was Finance Director at Port of Long Beach (2014-2015), Chief Financial Officer for terminal operating and stevedoring company, NYK Terminals (dba Yusen Terminals and Ceres Terminals) (2008-2013), and LifeMasters Supported SelfCare (2003-2009), where she started as Accounting Manager and moved up to Vice President of Finance/Controller and then Acting Chief Financial Officer. She also worked in management positions with ZC Sterling, a subsidiary of Zurich Financial Services, (1998-2003).
Ms. George earned both a Bachelor of Arts degree in Accounting (1998) and an MBA degree (2000) from California State University, Fullerton. She is a Certified Public Accountant (CPA) in the State of California (2006), a Chartered Global Management Accountant (CGMA), certified as a Management Accountant (CMA) by the Institute of Management Accountants (2003) and has an IFRS Certification.
She served as a Board Member and Treasurer for the Fuller Center for Housing – Los Angeles Chapter, in 2013 and 2014 and as Treasurer for the Alameda Transportation Authority in 2015. Ms. George enjoys the privilege of mentoring women at a crossroads in their lives. She has volunteered with a number of agencies and organizations on an ad hoc basis, including the Lynn House in Costa Mesa, California, where she was formerly a permanent, long-time volunteer. Originally, from Costa Mesa, she is a dog lover, dive master (scuba) and avid traveler.
Now a resident of Ojai, California, Betsy George and her husband share their home with two Labrador retrievers.
Ken Hoffman is a physician, board certified in addiction psychiatry and general preventive medicine. Throughout his professional career, Dr. Hoffman has been dedicated to the prevention, early identification, and effective treatment of addictive disorders with the goal of achieving full sustained remission through a multi-dimensional approach that places emphasis on individually-focused treatment, health promotion, supportive social networks and living environment.
Following appointment as the Army Surgeon General’s Alcohol and Drug Consultant, Dr. Hoffman was lead investigator on a Congressionally directed feasibility study on the potential for sober living environments for TRICARE beneficiaries. Following his military retirement, Dr. Hoffman worked in the Substance Abuse and Mental Health Services Administration (SAMHSA) Center for Substance Abuse Treatment as a senior medical officer and subject matter expert in the treatment of detecting and treating substance use disorders. He helped monitor implementation of office-based treatment of opioid addiction, related treatment improvement protocols, an advisory on alcohol biomarkers, and facilitated local, state, and federal agency discussion and coordination during the 2006 multi-state opioid overdose outbreak.
He currently volunteers his time working with Oxford House, speaking at its annual conventions and trainings, and was the lead in the scientific review of the Oxford House model, currently the only sober living environment listed in the National Registry for Evidence-based Programs and Practices.
Dr. Hoffman and his wife, Ann, reside in Rockville, Maryland.
Cornerstone Care Centers Incorporated’s primary purpose is to provide sober living homes and housing assistance grants to recovering alcoholics and addicts. Cornerstone Care Centers also aims to educate those in early stage recovery about longer-term recovery living alternatives. Many addicts struggle with the challenge of staying sober in the days following a release from a treatment center or hospital, and Cornerstone aims to mitigate this by providing immediate housing assistance.
It is Cornerstone’s intent that no one is denied the opportunity to succeed in the quest for sobriety. It is also crucial that families are educated and understand the processes involved in obtaining sobriety.
Who We Can Help:
There are a number of circumstances in which sober housing may a helpful solution. All that is required is an established commitment to remain substance-free and live a sober life.
Cornerstone can assist the following individuals:
- Recovering addicts and alcoholics
- Those at risk of institutional placement
- Persons transitioning from institutional settings
- The homeless
- Entrepreneurs looking for guidance on how to start their own sober living environment
- And more
Newly sober men and women are extremely vulnerable to relapse. While a sober living environment (SLE) cannot diminish the risk of relapse entirely, a supportive and substance-free environment can lower it, oftentimes significantly so. Research has shown that a recovering addict has a far greater chance of remaining substance free if he or she lives with others who have also embraced a sober lifestyle.
We believe—and research has shown—that safe, stable, sober living environments are an essential part of a successful, long-term sobriety.
The free services we offer, include:
Help finding adequate housing
We can help people locate sober living homes that provide interim support and services for those wanting to live a sober lifestyle and who are potentially at risk of institutional placement, those transitioning from institutional settings, those who are homeless, and especially any person struggling with drug or alcohol addiction.
A variety of housing options
Sober living environments can be offered in apartments or homes, or in congregate settings that may be larger than residences typically found in the community.
Long-term, community residences
We can help people locate long-term housing in stable, supportive community living. The variety of community residences we refer people to are safe, affordable, accessible and stable and will help foster sobriety and recovery.
We can help those who have recently left the prison system, a rehabilitation or mental health facility and are in need of temporary, month-to-month housing.
For those who are eligible, we offer financial assistance in order to offset the costs of an SLE residency. Some of the ways we can help lower expenses include: grants, sliding scale fees and donor beds.
We offer educational information to those struggling with drug or alcohol addiction and their families.
Get involved! Make a donation and help fund a sobriety house in your local community.
Sober living homes can help those in recovery in ways that are real and measurable. As research has shown, sober living environments (SLEs) work. Several studies have found SLEs to be a key component of a successful and long-term recovery.
If you would like to make a donation to a cause where your efforts will directly impact those suffering from the mental illness of addiction, call 855-287-8763 or click the “donate” button to be redirected to our PayPal page.
100 percent of all the donations received go directly towards funding someone’s stay in a sober living home.
Cornerstone’s generous board members have agreed to personally fund all overhead expenses, including any staff salaries. This is done in order to show donors that we are sincere about our mission to help others and so that donors may rest assured that 100 percent of their gifts will be used to help those who need it most: The men and women in the US and around the world who are in desperate need of a safe and sober place to live.
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Whether you are looking for recovery assistance for yourself or for a family member or friend, Cornerstone Care Centers Inc. can help.
Cornerstone can provide you with addiction education resources as well as assistance securing residence at a sober living environment in your local area. We can also provide full or partial financial assistance to those addicts or alcoholics who qualify.
For details about our financial aid program or to locate a sober living home in your town or city, please contact Cornerstone Care Centers today. Call (855) 287-8763 or email
email@example.com to be put into contact with one of our housing specialists or addiction professionals.
Cornerstone Care Centers Incorporated